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 TV Advertisements
Highlights
MPF Fund Characters Series (2007)
Kam Ka Chun (Equity Fund)
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“No risk, no gain.” Kam Ka Chun, who is aggressive and adventurous, would jump into the sea to get a big fish. Similarly, in order to get higher returns, scheme members who choose Equity Fund would not be feared off by great fluctuations in the stock market. |
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When big waves come, the big fish could be swept away with only a few tiny fishes left. The potential returns of Equity Fund are higher, but the risk involved is higher too. Be cautious! Be cautious! |
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My name is Kam Ka Chun, representing the Equity Fund.
My slogan is “High potential returns come with high risk”.
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Lyrics of Equity Fund Song
Be prepared
Be aware of high risk
Go. Go. Go. Go for a higher return!
Equity Fund
High potential returns come with high risk
Kam Ka Ching (Guaranteed Fund)
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The chicken says, “If you take good care of me, I would give you the return.” Kam Ka Ching thinks for a while and answers, “No problem!” Remember to understand the terms and conditions before making any promises. |
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Kam Ka Ching keeps his promise and gets the guaranteed return, but it is only a small quail egg. Like investing in Guaranteed Fund, the risk is relatively lower, so are the returns. |
| 3) |
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My name is Kam Ka Ching, representing the Guaranteed
Fund.
My slogan is “Understand the terms and conditions for
guaranteed returns”.
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Lyrics of Guaranteed Fund Song
Nurture you to grow. Be good and obedient
Get the guaranteed returns
Guaranteed Fund
Understand the terms and conditions for guaranteed returns
Kam Ka Po (Capital Preservation Fund)
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Kam Ka Po, who just looks for a peaceful life, always says, “What do you desire? Preserving the capital is good enough!” Members choosing Capital Preservation Fund hold the same thought. |
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“Preserve, preserve” and “collect interest, collect interest” are the investment strategies of conservative members. |
| 3) |
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My name is Kam Ka Po, representing Capital Preservation Fund.
My slogan is “Earning interest very slowly”.
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Lyrics of Capital Preservation Fund Song
Preserve capital
Little by little, slowly, slowly
Collect interest slowly
Capital Preservation Fund
Earning interest very slowly
Kam Ka Kwan (Mixed Assets Fund)
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Mixed Assets Fund has a combination of stocks and bonds. Different proportions of stocks and bonds lead to different levels of risk. Like Yin Yan Rice, the taste varies with the proportions of sauces. “Half and half? It doesn’t seem to suit my taste,” says Kam Ka Kwan. |
| 2) |
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Having choices with different proportions of stocks and bonds …… and Yin Yan Rice. |
| 3) |
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My name is Kam Ka Kwan, representing Mixed Assets Fund.
My slogan is “The proportion of stocks and bonds determines the risk level”.
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Lyrics of Mixed Assets Fund Song
Which choice is best for me?
This combination is high-risk. This one is just right
The mix of assets determines the level of risk
Mixed Assets Fund
The proportion of stocks and bonds determines the risk level
Kam Ka Pong (Bond Fund)
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Bond Fund, earning stable income generated from recurrent interest from the bonds. Looking at the fruitful apple tree, Kam Ka Pong says, “No hurry!! Gathering harvest when time comes!” |
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“Cool and calm, store wealth!” Finally enjoying the returns. |
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My name is Kam Ka Pong, representing Bond Fund.
My slogan is “Looking for steady returns”.
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Lyrics of Bond Fund Song
Cool and calm. Store wealth
Steadily, regularly, look for returns
Bond Fund
Looking for steady returns
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